Marketing

BRAND VISIBILITY & IDENTITY

BRAND VISIBILITY & IDENTITY

Your brand has 5 – 10 seconds to make an impression. Do the images for your brand reflect your business properly and represent your brand to your customers?

DIGITAL MARKETING

DIGITAL MARKETING

Is your website a brochure and are you capitalizing on how your website can empower your business by driving sales, communication and empowering your customers?

CUSTOMER JOURNEY MAPPING

CUSTOMER JOURNEY MAPPING

Does your business have a process for how you attract, convert and execute with your customers? Is that clearly communicated with your customers and team?

TARGET AUDIENCE

TARGET AUDIENCE

Knowing your target audience empowers our team to ensure the right demographics are seeing your business and know your business is an option.

VALUE PROPOSITIONING

VALUE PROPOSITIONING

Every business has a unique selling position, what you sell and how you sell it is exceptionally important. Let our team empower your sales team with professional material.

COMMUNICATION

COMMUNICATION

How your business communicates is important. From tone to the essential details, FFM ensures your message is properly targeted and received.

PROMOTIONS

PROMOTIONS

How you position promotions can say a lot about your business. Brand alignment and strategic follow through is essential for credibility and customer relationship management.

CUSTOMER RETENTION

CUSTOMER RETENTION

There’s nothing more powerful than customer referral, however how you get them says a lot about your business and how well you deliver on your promises.

SALES GOALS

SALES GOALS

FFM believes it’s the marketing department’s role to empower the sales team with visually impactful designs and creative strategies that attract business.

Strategy

Strategy

Social media is a specialized trade, and without proper education, planning and the know how, you won’t get results.

Sales

Sales

Capitalizing on social media allows you to expand your sales reach and communicate company values, products and services.

Interest

Interest

Utilizing targeted online tools, Fresh Focus Media engages specific networks and individuals directly tailored to your business interests.

Awareness

Awareness

Presentation is key, and Fresh Focus Media provides strategic methods, direction and execution strategies to get your business noticed.

Intrigue

Intrigue

Working with you to develop and post articles and supportive content/copy, Fresh Focus Media creates and generates online intrigue for your company and its offerings.

Engagement

Engagement

Engaging current and potential customers online is an essential element to your success, and requires strategic engagement.

Community

Community

Social media marketing strategies provide a unique opportunity to communicate to a vast online customer base – let us create and engage your online community.

Lead Generation

Lead Generation

Interacting with your target markets, Fresh Focus Media utilizes social media to gather targeted leads for your business and convert them into sales.

Connection

Connection

Fresh Focus Media connects your business to your current customers, analyzing target customers and expanding your online connections.

BRAND VISIBILITY & IDENTITY

STRATEGY & PLANNING

Marketing planning is an essential element to every business. Know and track what works and what doesn’t to maximize your ability to drive revenues.

DIGITAL MARKETING

SEARCH ENGINE OPTIMIZATION (SEO)

You can have the best of everything – website, content, strategy, etc., but if no one can find your business online it doesn’t matter. How does your business rank?

CUSTOMER JOURNEY MAPPING

KEYWORDS RESEARCH

Better keywords lead to more customers, and more customers leads to increased sales. FFM believes in the content is king formula, and we help get your rankings to where they need to be.

TARGET AUDIENCE

COMPETITOR ANALYSIS

Knowing your target audience empowers our team to ensure the right demographics are seeing your business and know your business is an option.

VALUE PROPOSITIONING

DIRECTORY SUBMISSIONS

Directory submission is one of the most powerful SEO strategies that helps determine your website overall ranking. Understanding how directories work and catalog is absolutely essential.

COMMUNICATION

QUALITY LINK BUILDING

Ensuring search engines see your website as a quality resource and that your website is worthy of ranking takes a lot more effort than simply submission. Websites with properly logged backlinks rank higher.

PROMOTIONS

COPYWRITING

Writing proper text for your website isn’t just about being good at writing marketing and sales content; it’s about utilizing keywords and pushing your website to rank higher.

CUSTOMER RETENTION

PAY PER CLICK (PPC) STRATEGY

FFM uses Pay Per Click (PPC) strategies as a lead generation tool to drive targeted traffic to your website and sales team.

SALES GOALS

MONITORING & PERFORMANCE

There’s no perfect science for businesses looking to capitalize on SEO & SEM strategies. There’s calculated risk, observation and constant improvement.

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